Tweak Adsense Project: Something Went Wrong with eCPM

This will be a short post today, but I figured I ought to tell you. A day and a half ago something seriously went wrong. My eCPM went in the complete opposite direction it was going. Yesterday it was $0.81, which is $7.00 less than what it was 2 days earlier.

Something’s up, and I haven’t figured out what happened yet.

If anyone knows, I’d love to hear about it, as I’m getting the same number of hits, slightly lower CTR (1.3% instead of 2.1%), and a way lower eCPM.

Obviously, with this happening right as I was trying to reach my second blog monetization goal, I didn’t make it. Anyone know why this is happening?

[tags]eCPM, cpm, google, adsense, tweak, monetize, blog, blogging[/tags]

Nate Ritter is the leader of Perfect Space, a San Diego based web development firm where he is more opinionated about helping companies get ROI than this other stuff. He make stuff work, and cares about process and quality. More here →

One Comment on "Tweak Adsense Project: Something Went Wrong with eCPM"

  1. nate says:

    Update: Ok, so my eCPM came back up today to about 1.2% or so, but that’s still not so great. I’m kinda perturbed and lost. So, I’d love someone to tell me what the crap is going on.

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