3 Reasons to Use IndieKarma on Blogs

IndieKarma Logo You’ve probably noticed a somewhat subtle change here, if you’ve been a long-time reader. Every time you visit a page on this blog, a small footer elegantly fades in, and then out after a few seconds. It’s not really a popup, and because it’s at the bottom of your screen, I didn’t really think it was that intrusive or annoying. It can easily be ignored and isn’t super crazy flashy like most advertisements.

I’m not totally into monetizing this blog (as I’ve noted before), but in this case, it seemed proper.

3 Reasons to use IndieKarma

I can’t remember where I first saw IndieKarma being used, but when I saw it, I immediately loved it. Both the idealist and the capitalist personalities I have compelled me to add it to my site. It makes sense and works.

  1. Indie Karma is not annoyingly in your face. It shows up, and then leaves with elegant fade in/out. That’s nice. It’s also at the bottom of your page, which is cool too. The downside is that you get that on every page (although you don’t have to, it just depends on where you put it in your site).
  2. It’s a subtle reminder to visitors that your content takes time, which costs money. And that, my friend, is why we monetize blogs. Cover our costs and hopefully make enough money to justify all the time we spend writing and “researching”.
  3. Micropayments. This is the first method of asking users to pay for content that seems to make sense. It’s a combination of the “pay me to remove ads” and micropayment system. One penny for every visit. That’s not bad, unless you really really love my content. Then you’re gonna pay more. But, with usage comes cost. The more traffic I get, the potential for higher bandwidth charges I have. So, it makes sense. The downside here is that it’s somewhat of a deterrant to give or visit. Because the more you visit, the more you pay. But, I guess if you’re ok with signing up, you’re ok with how much you’re paying. If you’re not, then you won’t sign up. So, it kind of works itself out in the end. And, for those who don’t want to pay, the little footer ad isn’t that ugly or commanding attention, so it’s not that big of a deal if you don’t want to pay. (see #2)

So, in the end, those are the reasons I put it up. It’s on every page (in the footer of my wordpress theme), and seems to be less annoying than ads.

The pudding

The proof is in the pudding, though, as to whether it actually works. Well, I can confidently say that so far, I’ve made 3 cents from one person to date. Ok, so it’s not much, but hopefully more people will be happy to contribute as I improve my content (I will be moving more personal posts to a personal blog, and keeping this one focused on tech, community, and business).

Your thoughts?

Obviously, I made the decision to implement IndieKarma without your support. But, I am wondering what you think about it? Is it more annoying than I think it is? Does it deter you from coming back? Or is it ok, and not really that big of a deal?

I’m very curious. Do tell.

[tags]micropayment, indiekarma, monetize, advertise, subscription, models, blog[/tags]

Nate Ritter lives in the Pacific Northwest (U.S.), popularized the #hashtag and creates web applications for a living. He also does miles and point hacking to enable cheap travel for his family. More here →

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